These days, boot camp classes are everywhere. Offering HIIT workouts with minimal equipment, they often bill themselves as the easy answer for people trying to figure out how to lose weight quickly and effectively.
There is one question on the lips of those who see adverts for this type of fitness class. Do they actually work as well as they claim to?
In short, yes. Once you get past all of the marketing hype and sales talk behind the product, a boot camp is merely offering advice which has existed in gyms worldwide for over twenty five years. Simply put, it's nothing new or ground-breaking.
If you walk into any well established gym these days you will see countless people applying the basic science of a boot camp workout to their gym session. High intensity circuits which incorporate both cardiovascular exercise and resistance training will cover all the bases you could hit at a boot camp.
So if it's advice which has existed for years already, why are boot camps often billed as miracle weight loss solutions? Quite simply, it all comes down to marketing. By giving something a catchy name and making outrageous claims about the results you can achieve, you'll undoubtedly have something which appeals to a lot of people. This marketing tends to be misleading in a lot of cases, as it's often aimed at individuals who have never exercised before, with promises of instant results.
By exaggerating the truth, of course, these classes often make it tougher to succeed. Every class has to top it's rivals so you end up in a situation where everybody is claiming to be the best workout ever, even though all of them are essentially providing the same thing and if you stuck to any of them you'd see results.
Make no mistake about it, there is no miracle formula at it's root. Despite all of the claims about instant fat loss and promises of increasing your fitness by 200%, the workouts themselves are basic, primal affairs which often stick to the old classic moves. In most cases you don't need any equipment at all.
It doesn't take long for serious fitness enthusiasts to realize they don't need to keep attending a boot camp class to get results. This is why the marketing is misleading and targeted at people looking for a quick fix, because once a person finds their feet they realize they can get just as good a workout by themselves for half the price in a gym or at home. This means the boot camp class needs to find new clients quickly in order to survive. The only area where they really have an advantage over conventional methods is the group atmosphere which some people place huge importance on.
Ultimately, boot camps are a mixed bag. While the science behind their HIIT workouts is sound, if you ask a boot camp trainer how to lose weight you're not going to get a miracle answer and the marketing behind the whole gimmick often discredits it's product. While you could certainly get the same physical results by yourself, if you place a huge importance on working out in a group atmosphere then boot camps could be just what you're looking for.
There is one question on the lips of those who see adverts for this type of fitness class. Do they actually work as well as they claim to?
In short, yes. Once you get past all of the marketing hype and sales talk behind the product, a boot camp is merely offering advice which has existed in gyms worldwide for over twenty five years. Simply put, it's nothing new or ground-breaking.
If you walk into any well established gym these days you will see countless people applying the basic science of a boot camp workout to their gym session. High intensity circuits which incorporate both cardiovascular exercise and resistance training will cover all the bases you could hit at a boot camp.
So if it's advice which has existed for years already, why are boot camps often billed as miracle weight loss solutions? Quite simply, it all comes down to marketing. By giving something a catchy name and making outrageous claims about the results you can achieve, you'll undoubtedly have something which appeals to a lot of people. This marketing tends to be misleading in a lot of cases, as it's often aimed at individuals who have never exercised before, with promises of instant results.
By exaggerating the truth, of course, these classes often make it tougher to succeed. Every class has to top it's rivals so you end up in a situation where everybody is claiming to be the best workout ever, even though all of them are essentially providing the same thing and if you stuck to any of them you'd see results.
Make no mistake about it, there is no miracle formula at it's root. Despite all of the claims about instant fat loss and promises of increasing your fitness by 200%, the workouts themselves are basic, primal affairs which often stick to the old classic moves. In most cases you don't need any equipment at all.
It doesn't take long for serious fitness enthusiasts to realize they don't need to keep attending a boot camp class to get results. This is why the marketing is misleading and targeted at people looking for a quick fix, because once a person finds their feet they realize they can get just as good a workout by themselves for half the price in a gym or at home. This means the boot camp class needs to find new clients quickly in order to survive. The only area where they really have an advantage over conventional methods is the group atmosphere which some people place huge importance on.
Ultimately, boot camps are a mixed bag. While the science behind their HIIT workouts is sound, if you ask a boot camp trainer how to lose weight you're not going to get a miracle answer and the marketing behind the whole gimmick often discredits it's product. While you could certainly get the same physical results by yourself, if you place a huge importance on working out in a group atmosphere then boot camps could be just what you're looking for.
About the Author:
Author: Russ Howe PTI is England's most followed personal trainer. He reglarly teaches gym members how to lose weight , introducing many to hiit workouts for the first time.
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